*Safe sleep attachments for babies <12 monthsHelping Aussie Mums get better sleep
Lulla, the secret behind every happy, energised and well slept baby.
Best sellers
Pre-order
Sleepy Pup Bundle
Pre-orderSleepy Elephant Bundle


Sleepy Bunny Bundle


Sleepy Baby Bundle

Try it risk-free for 30 days. If you’re not totally in love with Lulla, we will refund you 100%.
The baby gift mums actually thank you for
Most Lullas are given by a proud grandparent. Here’s why it’s the gift that gets used every single night.
A gift that actually helps
Not another toy for the pile. Lulla helps baby settle and sleep, so the whole family gets more rest.
Safe sleep approved
Designed for safe sleep following Red Nose guidelines, and endorsed by Aussie paediatric sleep consultant Catherine Hart.
Risk-free to give
If they’re not totally in love with Lulla within 30 days, we’ll refund you 100%.

1 in 3 Lulla reviews comes from a grandparent
Scroll for more →“My grandson could never be put down in a bassinet or cot to sleep UNTIL I bought him a Lulla Doll! Life changing for him and Mum & Dad!”
Gifted by a grandparent · Sleepy Baby Bundle
“My daughter is now getting so much more rest and is a much happier Mum!”
Gifted by a grandparent · Sleepy Baby Bundle
“Gave to my 6 wk granddaughter and it not only worked for baby, but Mum and Dad too!”
Gifted by a grandparent · Sleepy Baby Bundle
“I gifted my new granddaughter a doll- what an incredible investment. Everyone is sleeping well 💤😴”
Gifted by a grandparent · Sleepy Baby Bundle
“He sleeps most nights from 10pm til 6am...it’s been a life saver for my daughter.”
Gifted by a grandparent · Sleepy Baby Bundle
“My grandbabies and their parents love them. They really are the perfect gift.”
Gifted by a grandparent · Sleepy Baby Bundle
“From the first night she put Lulla with her to bed she slept for 5 hours straight.”
Gifted by a grandparent · Sleepy Baby Bundle
“Nan looking for ideas to assist without taking over. Along comes Lulla, one for each.”
Gifted by a grandparent · Sleepy Baby Bundle
“I bought Lulla Bunny for my new granddaughter and she absolutely loves it.”
Gifted by a grandparent · Sleepy Bunny Bundle
“Bought it for my baby granddaughter & it seems to settle her to sleep. My daughter loves it!”
Gifted by a grandparent · Sleepy Baby Bundle
The heart of Lulla
A small soundbox that sits inside Lulla and plays a real heartbeat all night.
A real human heartbeat
The steady heartbeat and breathing rhythm baby knew before birth.
Helps baby self-soothe
A familiar rhythm that helps baby settle, and settle back when they stir.
12+ hours of sound
Plays from lights out right through to morning.

One simple button
Press for 2 seconds to switch on or off. No app, no fiddling.
3+ years of research
Designed by a psychologist and mother of three, backed by scientific studies.
Nothing harmful inside
0 harmful parts or irritating materials.
Works for most families
of parents say Lulla significantly improved their sleep
“From the first night she put Lulla with her to bed she slept for 5 hours straight.”
“He sleeps most nights from 10pm til 6am...it’s been a life saver for my daughter.”
*Using safe sleep attachment
Endorsed by baby sleep experts
“I’ve helped thousands of families across Australia build healthy, predictable sleep routines for their babies. Lulla can be a helpful tool alongside a well-structured sleep plan, supporting babies to feel calm and settled at bedtime.”
From Humpty Doo to Tweed Heads
Lulla bubs are settling in over 5,000 towns and suburbs. Every order ships free from Brisbane, Australia-wide.
Questions, answered
Everything parents ask before bringing Lulla home.
Is Lulla safe for my baby?
Safety always comes first. Please follow the Red Nose guidelines and keep soft toys out of the cot for babies under 12 months. Use the strap that comes with Lulla to secure it safely out of bub’s reach, and its soothing sounds and sleepy face will still work their magic. Lulla should only be used under direct supervision.
Comforters tend to get very well loved, so check regularly for wear and tear from sucking or biting, and please don’t use Lulla if it’s damaged.
What ages is Lulla suitable for?
Lulla was made for babies from 0 to 36+ months, but plenty of big kids love theirs too, and we see great results right up to ages 7+.
Want tips for your little one’s age? The sleep success guide in the Sleepy Baby Bundle has advice from sleep specialist Amanda Bude on the best way to introduce Lulla at every stage.
Does Lulla need batteries?
Lulla runs on 2 x AA batteries. Good-quality batteries will last for 280 hours of playback. That’s 35 nights of 8-hour sleeps! We recommend rechargeables, as they’re kinder to the planet.
Is Lulla machine washable?
Yes! The soundbox comes out, so Lulla can go straight in the wash after any yucky accidents. We’ve all been there.
Is Lulla’s fabric hypoallergenic?
Yes! Lulla’s outer layer is soft, hypoallergenic polyester, and the filling is ultra-fine microfibre, which is hypoallergenic too. Gentle on even the most sensitive little ones.
Are the electronics safe?
Absolutely. Lulla is safety tested and certified to European, US and Australian/New Zealand standards, and the soundbox sits safely secured inside Lulla’s back.
There are three volume settings, the loudest at 65 dB, so it’s safe for prolonged use around delicate little ears.
What makes Lulla different from other sleep aids?
- Lulla is the only comforter that plays a real-life heartbeat and breathing continuously for 12 hours. Most popular sleep toys switch off after just 20 minutes.
- It’s the only sleep comforter backed by 3 years of scientific research.
- Research shows babies respond to and engage with human features more than any other animal.
- Lulla is the only doll that truly recreates sleeping in your arms or co-sleeping.
- Lots of sleep toys switch on with sound or motion, but by then your little one is already wide awake, which makes it much harder to settle them again.
How does Lulla help my little one sleep better?
Lulla plays continuous breathing and heartbeat sounds for 12 hours, helping your little one soothe themselves to sleep without needing you to do it. And if they stir during the night, those familiar human sounds are right there to settle them again.
What is the 30-day guarantee?
We want you to love Lulla, so trying it is 100% risk free. If you’re not happy within the first 30 days, simply return it in its original condition for a full refund. Read the full policy here.
How long does shipping take?
Every order ships free from our Brisbane warehouse and arrives in 2-5 days, anywhere in Australia.
How do I get spare parts?
Easy! Spare soundboxes, onesies, Moses baskets and more are all in our Spare parts & accessories collection.





